Britain's newest daily national newspaper will close on Friday, just nine weeks after its launch.
The New Day's publishers Trinity Mirror say circulation was not as high as had been hoped.
The newspaper was intended to give readers what was described as a 'ruthless edit of the day' for readers who are 'time poor'.
The decision on New Day comes as Trinity Mirror reports a sharp slump in annual profit.
And Laith Khalaf from stockbrokers Hargreaves Lansdown says it was always going to be a challenge for New Day.
IN: "It was…
OUT: …halved."
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